Project Details – Easy Web Co.

Company Name

First Name

Last Name

Do you already own a domain for your website? (eg. YourCompanyName.com)

Yes

What is your domain?

Where is your domain registered?

Do you have access to this account where you can share access with me?

Yes

Great, I’ll collect this information from you separately.

Okay, I’ll reach out to you separate to figure out how to get access.

Would you like help purchasing a domain?

Yes

No problem, I’ll follow up with you on the next steps once I’ve reviewed this form.

No problem, just pass along the details as soon as you have them!

Does your company have a logo?

Yes

Please upload all the copies of your logo you have

Choose File

Do you have specific fonts we need to use on your project?

Yes

What are the names of the fonts we need to use?

Do you have specific colors we need to use?

Yes

What colors should we use? (HEX values are great, but if you don’t know, that’s okay!)

Will you be able to supply me with photos for your project?

Yes

Great! I’ll follow up with you on how you can share those with us.

Are there specific websites you like and want us to take inspiration from?

Yes

Great, please share the site URL’s with me so I can take a look!

Is there anything specific you don’t want your website to have? (eg. animations, sliders, etc.)

Yes

Tell me what you don’t want

How does the gender of your typical customers break down?

About equal men v. women

More men than women

More women than men

Almost exclusively women

Almost exclusively men

What is the approximate age of most of your customers? (choose all that apply)

18 – 29

30 – 45

46 – 65

66 +

How long does it take most people to get through your buying cycle (from first becoming aware you exist to becoming a paying customer)?

Minutes

Days

Weeks

Months

Years

What is your client’s typical disposition when contacting you?

Frustrated / Worried

Excited / Eager

Nervous / Skeptical

Curious / Inquisitive

How educated are your clients on the products or services you offer?

They know little or nothing about what we offer or where to start

They are somewhat knowledgeable but looking for guidance

They are confident buyers who know what they want

They are experts

Do you have repeat business?

No, customers only need me once

Less than half come back

More than half come back

Clients always come back or our work is ongoing for long periods

Name 3 (or more) reasons why people may visit your website

Name the 3 most important things your visitor may want to accomplish while visiting your website

How do people typically find your business?

Besides hiring or buying from you, what are your customer’s other options?

What makes you the better choice?

What type of client should not hire or buy from you?

Choose the attributes that describe the personality of your business best:

Simple

Complex

Professional

Casual

Gray

Colorful

Approachable

Authoritative

Necessity

Luxury

Fun

Serious

Modern

Classic

Extreme

Safe

Sporty

Elegant